Wine areas are attracting expanding numbers of holiday makers via excursions, wine gala's and occasions, and vineyard, eating place and cellar door studies. utilizing a number of case reviews from Europe, North the US, South Africa, Australia and New Zealand, this publication experiences the most recent wine tourism examine and administration and advertising recommendations. The publication highlights the teachings learnt for wine, tourism and similar industries and concludes via studying the way forward for the wine tourism undefined.

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15 corridor, C. M. , Sharples, L. , Cambourne, B. and Macionis, N. (eds) (2000) Wine Tourism worldwide: improvement administration and Markets. Elsener technological know-how, Oxford, united kingdom. Heaney, L. (2003) Tapping the barrel: profiling family wine travelers, 1998–2001. BTR Tourism learn file (vol. five, no. 1, autumn). Canberra: Bureau of Tourism examine, Canberra, Australia, pp. 39–43. Jennings, G. R. (2001) Tourism study. John Wiley, Brisbane, Australia. Lane, D. and Brown, G. (2004) The strategic improvement of wine tourism in South Australia. In: Carlsen, J. and Charters, S. (eds) overseas Wine Tourism learn. complaints of the foreign Wine Tourism convention, Margaret River, Western Australia, may well 2004. winery Publishers, Perth, Australia. Leiper, N. and Carlsen, J. (1998) techniques for vineyard managers considering vacationer markets; a case historical past: what occurred to a vineyard located to stay at the fringe? In: Dowling, R. and Carlsen, J. (eds) Wine Tourism: ideal companions. lawsuits of the 1st Australian Wine Tourism convention, Margaret River, Western Australia, may perhaps 1998. Bureau of Tourism learn, Canberra, Australia, pp. 197–208. Loubser, S. (2004) The function of wine tourism in setting up a winning South African wine undefined. In: Carlsen, J. and Charters, S. (eds) overseas Wine Tourism examine. complaints of the foreign Wine Tourism convention, Margaret River, Western Australia, could 2004. winery Publishers, Perth, Australia. Macionis, N. (1999) Wineries and tourism: ideal companions or risky liaisons? In: Dowling, R. and Carlsen, J. (eds) Wine Tourism: excellent companions. court cases of the 1st Australian Wine Tourism convention, Margaret River, Western Australia, may perhaps 1998. Bureau of Tourism examine, Canberra, Australia, pp. 35–49. Mitchell, R. and corridor, M. (2001) way of life behaviours of latest Zealand vineyard viewers: wine membership actions, wine cellars and position of buy. overseas magazine of Wine advertising 13(3), 82–93. sixteen Mitchell, R. and corridor, C. M. (2004) The post-visit buyer behaviour of latest Zealand vineyard viewers. In: Carlsen, J. and Charters, S. (eds) foreign Wine Tourism learn. complaints of the foreign Wine Tourism convention, Margaret River, Western Australia, may possibly 2004. winery Publishers, Perth, Australia. Mitchell, R. , corridor, M. and McIntosh, A. (2000) Wine tourism and patron behaviour. In: corridor, C. M. , Sharples, L. , Cambourne, B. and Macionis, N. (eds) Wine Tourism around the globe: improvement, administration and Markets. Elsevier technology, Oxford, united kingdom, pp. 115–135. Nixon, B. (1999) The altering face of the vineyard vacationer. In: Dowling, R. and Carlsen, J. (eds) Wine Tourism: excellent companions. court cases of the 1st Australian Wine Tourism convention, Margaret River, Western Australia, may possibly 1998. winery courses, Perth, Australia. Roberts, R. and Deery, M. (2004) solid dwelling tourism: case experiences of 2 nutrition and wine areas in Victoria Yarra Valley and the Macedon levels. In: Carlsen, J. and Charters, S. (eds) overseas Wine Tourism study: court cases of the foreign Wine Tourism convention, Margaret River, Western Australia, might 2004.

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